TY  - GEN
AU  - Kotler,Philip
AU  -  Keller,Kevin Lane
AU  - Koshy,Abraham
AU  - Jah,Mithileshwar
TI  - Marketing management : a south Asian perspective
SN  - 9788131716830    
U1  - 658.8 KOT K 
PY  - 2009///
CY  - New Delhi : 
PB  - Dorling Kindersley (India) Pvt. Ltd., 
KW  - Marketing-- Management
KW  - Consumer Market
KW  - Global Market
N1  - Includes index.
ER  -