TY  - BOOK
AU  - Nag A.
TI  - Strategic marketing
SN  - 978020636170
U1  - 658.802 NAG 
PY  - 2002///
CY  - New Delhi
PB  - Macmillan Publishers India Ltd
KW  - four strategy implications
KW  - simulation strategy
N1  - Includes Index
ER  -