TY  - BOOK
AU  - Kotler, Philip 
AU  - Keller, Kevin Lane
TI  - Marketing management
SN  - 8120327993
U1  - 658.8 KOT K 
PY  - 2006///.
CY  - New Delhi
PB  - Prentice Hall of India Private LImited, 
KW  - Marketing--Management
KW  - Consumer behavior
KW  - Internet marketing
KW  - Europe
KW  - Marketing
ER  -