000 00518 a2200181 4500
020 _a9780230637290
041 _aeng
082 0 _a658.8 RAM N
100 1 _aRamaswamy, V.S.
245 1 0 _aMarketing management;
_bglobal perspective indian context
_cV.S.Ramaswamy
250 _a4th ed.
260 _bMacMillan Publishers India Ltd.
_c2009.
_aNew Delhi :
300 _axi, 872 p. ;
_c28 cm.
500 _aIncludes Index.
653 _aMarketing management
653 _aGlobal perspective
700 1 _aNamakumari S
999 _c268317
_d268253