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Handbook of radio and TV broadcasting : research procedures in audience, program and recenues

Handbook of radio and TV broadcasting : research procedures in audience, program and recenues - New York : Van Nostrand Reinhold Company, 1981. - vi, 336 p. ; 29 cm.

ISBN: 0-442-22417-6

Subjects--Topical Terms:
Broadcasting - Research - Handbook, Manuals, etc.
Radio audiences - Research - Handbooks, manuals etc.
Television audiences - Research - Handbook, manuals etc.

Dewey Class. No.: 384.54 FLE

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