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Applied case studies in marketing.

Shajahan S .

Applied case studies in marketing. S . Shajaha - New Delhi : Primus books . 2001. - xxxiii, 558 p . 28 cm , - Market series . .

Includes subject index .

ISBN: 9789380607115

Subjects--Topical Terms:
Marketng .

Dewey Class. No.: 658.8 SHA

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