Normal view MARC view ISBD view

Marketing

Etzel, Michael J.

Marketing Michael J. Etzel, - 14th edition - New Delhi : Tata McGraw Hill Education Private Limited, 2010. - xxvi, 880p. ; 24 cm.

ISBN: 9780070151567

Subjects--Topical Terms:
Product planning

Subjects--Index Terms: Marketing Price determination Strategic marketing

Dewey Class. No.: 658.8ETZ

Place hold
Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARC (non-Unicode/MARC-8) MARCXML MODS (XML) RIS MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard)
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com)