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Marketing Mysique (Record no. 174756)

MARC details
000 -LEADER
fixed length control field 00481nam a22001577a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 121020b xxu||||| |||| 00| 0 eng d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Mckay, Edward S.
245 ## - TITLE STATEMENT
Title Marketing Mysique
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Usa :
Name of publisher, distributor, etc American Management Association,
Date of publication, distribution, etc 1972.
300 ## - PHYSICAL DESCRIPTION
Extent x,258 p.
Dimensions 22 cm.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing management
Topical term or geographic name as entry element Marketing Management-operating-dynamic Marketing System
Topical term or geographic name as entry element Marketing Mystique-marketing Management
Holdings
Withdrawn status Lost status Damaged status Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Koha item type
      Mysore University Main Library Mysore University Main Library 20/10/2012   658.8 214256 12/02/2011 Books

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