Modern marketing management (Record no. 425144)
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000 -LEADER | |
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fixed length control field | 00353nam a22001217a 4500 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 DAV |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Davar, Rustom S. |
245 10 - TITLE STATEMENT | |
Title | Modern marketing management |
Statement of responsibility, etc | Rustom S. Davar |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | New Delhi : |
Name of publisher, distributor, etc | Universal Book Stall, |
Date of publication, distribution, etc | 1997. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxv, 694 p. ; |
Dimensions | 22 cm. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Management |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | Management of distribution marketing |
Withdrawn status | Lost status | Damaged status | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
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University Graduate Library | University Graduate Library | 21/12/2013 | 658.8 DAV | UGLY162981 | 21/12/2013 | Books |