Readings in promotion management / James U. McNeal
Material type:
TextLanguage: English Publication details: New York : Appleton-Century-Crofts, 1966Description: xiii, 353 p. ; 23 cmSubject(s): Advertising | Promotion managementDDC classification: 658.312 6 MCN
| Item type | Current library | Call number | Status | Date due | Barcode |
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Books
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Mysore University Main Library | 658.312 6 MCN (Browse shelf (Opens below)) | Available | 153362 |
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| 658.312 5 MAL Performance appraisal : readings, case studies, and a survey of practices / | 658.312 5 PAT 2 Job evaluation : volume 2, a manual for the Paterson method / | 658.312 5 PET 1 Job evaluation / | 658.312 6 MCN Readings in promotion management / | 658.312 GOL Training in organizations; | 658.31204 JAN Training and development | 658.3124 Training for development |
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