Mobile marketing : achieving competitive advantage through wireless technology Alex Michael, Ben Salter,
Material type:
TextLanguage: English Publication details: New Delhi : Elsevier a division of reed elsevier India Pvt Ltd, 2006Description: xi, 237p. ; 20 cmISBN: 9780750667470; 9788131209899Subject(s): Internet marketing | Communication in marketing | Cell phone services industry | Telemarketing | Target marketing | Wireless communication systemsDDC classification: 658.872
| Item type | Current library | Call number | Status | Date due | Barcode |
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Books
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PG Center Hassan | 658.872MIC (Browse shelf (Opens below)) | Available | PGH11471 |
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| 658.86SAN Business environment | 658.870954MIS Marketing strategies in retail sector | 658.872GUP E-commerce | 658.872MIC Mobile marketing : | 658.872SAR E-commerce and digital models for business : | 658.87JYO Marketing management | 658.87PER Retail business management |
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