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Legends in marketing. Naresh K. Malhotra Naresh K. Malhotra ; edited by Charla Mathwick and Neale Martin ; Series edited by Jagdish N. Sheth

By: Malhotra, Naresh KContributor(s): Mathwick, Charla [editor ] | Martin, Neale [editor ] | Sheth, Jagdish N [Series editor ]Language: eng Series: Legends in marketingPublication details: Los Angeles : SAGE Publications, 2011Description: 7 v. ( xxxviii, 250 p. ) ; 24 cmISBN: 9788132105176Subject(s): Marketing research | MarketingDDC classification: 658.80092 MAL M.7
Contents:
Vol.7 : Marketing of services retailing and health care
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Books Books Mysore University Main Library
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Vol.7 : Marketing of services retailing and health care

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