Product management / Donald R. Lehmann; Russell S. Winer
Material type: TextLanguage: eng Publication details: New Delhi : McGraw Hill Education (India) Private Limited, 2005Description: 494 p. ; 24 cmISBN: 9780070603486Subject(s): Product management | Marketing | Customer relationship managementDDC classification: 658.5 LEH WItem type | Current library | Collection | Call number | Status | Date due | Barcode |
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Books | Mysore University Main Library | Text Book Loan Section | 658.5 LEH W (Browse shelf (Opens below)) | Available | 472405 |
Includes index.
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