TY  - BOOK
AU  - McCarthy,Daniel J.
AU  - Minichiello,Robert J.
AU  - Curran,Joseph R.
TI  - Business policy and strategy: concepts and readings
U1  - 658.401 
PY  - 1996///
CY  - New Delhi : 
PB  - All india Traveller Bookseller
KW  - Business policy
KW  - Management
ER  -