TY  - BOOK
AU  - Mckee, Kathy Brittain
AU  - Lamb, Larry F.
TI  - Applied public relations: cases in stakeholder management
SN  - 9780415999168
U1  - 659.2 KAT L 
PY  - 2009///
CY  - New York
PB  - Routledge Taylor & Francis Group
KW  - Staholders consumers
KW  - Public relations
KW  - Stakeholders community
KW  - Journalism
ER  -