TY  - BOOK
AU  - Shajahan S .
TI  - Applied case studies in marketing
SN  - 9789380607115
U1  - 658.8 SHA 
PY  - 2001///.
CY  - New Delhi : 
PB  - Primus books . 
KW  - Marketng .
N1  - Includes subject index .
ER  -