TY  - BOOK
AU  - RAI R P
TI  - Strategies in customer relationship management
SN  - 9788126150717
U1  - 658.812 RAI 
PY  - 2013///
CY  - New Delhi
PB  - Anmol Publications Pvt Ltd
KW  - management
KW  - customer relations
N1  - Includes Index and bibliography
ER  -