TY  - BOOK
AU  - YASTROW STEVE
TI  - Brand harmony : achieving dynamic results by orchestrating your customer's total experience
SN  - 9788177221770
U1  - 658.827 YAS 
PY  - 2003///
CY  - New York, N.Y. : 
PB  - Tom Peters Company Press,
KW  - Brand name products
KW  - Business names
KW  - Marketing
N1  - INCLUDE INDEX
ER  -