TY  - BOOK
AU  - S Ramachander
TI  - Ascending the value spiral : from insight to innovation
SN  - 780761996460
U1  - 658.802RAM 
PY  - 2002///
CY  - New Delhi ; Thousand Oaks, Calif.
PB  -  Response Books, 
KW  -  Technological innovations -- India
KW  -  New products
KW  -  Marketing -- India
N1  - include index
ER  -