TY  - BOOK
AU  - Michael D Hutt
AU  - Thomas W Speh
TI  - Business marketing management : B2B
SN  - 978981243888
U1  - 658.804HUT 
PY  - 2010///
CY  - Mason, OH : 
PB  - South-Western Cengage Learning, 
KW  - Industrial marketing -- Management
KW  -  Industrial marketing -- Management -- Case studies.
N1  - include index
ER  -