TY  - BOOK
AU  - Verma V Harsh
TI  - Branding simplified: Plans to payoffs
SN  - 9788132102342
U1  - 658.827 VER 
PY  - 2010///
CY  - Delhi
PB  - Sage Publications
KW  - Branding (Marketing)
N1  - Include index
ER  -