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International journal of marketing and trade policy

by Arunachalam.P editor.

Material type: Text Text Publication details: Gurgaon Serials Publications Availability: Items available for reference: Bahadur Institute of Mgmt Sciences Not for loan (1) .
Services marketing S. M. Jha

by Jha, S. M.

Edition: 4th ed. Material type: Text Text Language: eng Publication details: Mumbai : Himalaya Publishing House, 2000Availability: Items available for loan: Mysore University Main Library (1) Call number: 658.809 JHA.
Financial services in India: concept and application Rajesh Kothari

by Kothari, Rajesh.

Language: eng Publication details: New Delhi : Sage Publications India Pvt Ltd., 2010Availability: Items available for loan: Mysore University Main Library (1) Call number: 332.10954 KOT, PG Center Hassan (2) Call number: 332.10954 KOT, ...
Services marketing,2e : operation management and strategy Kenneth E. Clow and David L. Kurtz

by Clow, Kenneth E | Kurtz, David L.

Language: English Publication details: New Delhi : Biztantra, 2003Availability: Items available for loan: Mysore University Main Library (3) Call number: 658.8 CLO K, ...
Services marketing : operation management and strategy Kenneth E. Clow and David L. Kurtz

by Clow, Kenneth E | Kurtz, David L.

Material type: Text Text Language: English Publication details: New Delhi : Biztantra, 2003Availability: Items available for loan: Dr.B.R. Ambedkar Post Graduate Centre (1) Call number: 658.8 CLO K.
Contemporary issues in service marketing : challenges for 21st century Saroj Kumar Dash, Shakti Prakash and Gyan Prakash

by Dash, Saroj Kumar.

Language: English Publication details: New Delhi : Global Research Publications, 2012Availability: Items available for loan: Mysore University Main Library (1) Call number: 658.8 DAS P.
Services marketing S.M.Jha

by Jha S M.

Material type: Text Text Language: English Publication details: Mumbai : Himalaya publishing house, 2002Availability: Items available for loan: Bahadur Institute of Mgmt Sciences (1) Call number: 658.8 JHA.
Services marketing : integrating customer focus across the firm Valarie A. Zeithaml [ et al...]

by Valarie A. Zeithaml [ et al...].

Edition: 6th ed. Language: English Publication details: New Delhi : McGraw Hill Education (India) Private Limited, 2013Availability: Items available for loan: Mysore University Main Library (1) Call number: 658.8 VAL M.
Services marketing Christopher Lovelock ; I. Jochen Wirtz and Jayanta Chatterjee

by Lovelock, Christopher | Wirtz, I. Jochen | Jayanta Chatterjee.

Edition: 7th Ed. Language: English Publication details: New Delhi : Pearson, 2011Availability: Items available for loan: Mysore University Main Library (1) Call number: 658.8 LOV W.
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