| 000 | 00442nam a22001457a 4500 | ||
|---|---|---|---|
| 020 | _a0074624016 | ||
| 041 | _aeng | ||
| 082 | 0 | _a658.827 | |
| 100 | 1 |
_aSengupta, Subroto _9109921 |
|
| 245 | 1 | 0 |
_aBrand positioning : _bstrategies for competitive advantage _cSubroto Sengupta |
| 260 |
_aNew Delhi : _bTata McGraw-Hill Publishing Company Limited, _c1990. |
||
| 300 |
_axix, 299p. ; _c21 cm. |
||
| 653 | _aMarketing | ||
| 653 | _aProduct management | ||
| 999 |
_c275307 _d275243 |
||