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Marketing management;

Ramaswamy, V.S.

Marketing management; global perspective indian context V.S.Ramaswamy - 4th ed. - New Delhi : MacMillan Publishers India Ltd. 2009. - xi, 872 p. ; 28 cm.

Includes Index.

ISBN: 9780230637290

Subjects--Index Terms: Marketing management Global perspective

Dewey Class. No.: 658.8 RAM N

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