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Marketing management /

Kotler, Philip

Marketing management / Philip Kotler - New Delhi : Prentice Hall of India Private LImited, 2003. - xxix, 706 p. ; 26 cm.

ISBN: 8120320832

Subjects--Topical Terms:
Marketing--Management
Consumer behavior
Internet marketing
Europe

Subjects--Index Terms: Marketing

Dewey Class. No.: 658.8 KOT

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