Marketing management : the millennium edition / Philip Kotler
Material type:
TextLanguage: English Publication details: New Delhi : Prentic-Hall of India Private Limited, 2001Description: xxxi, 131 p. ; 25 cmISBN: 8120316096Subject(s): Marketing | Marketing StratergiesDDC classification: 658.8
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
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Mysore University Main Library | NFIC | 658.8 KOT (Browse shelf (Opens below)) | Available | 416121 |
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| 658.8 KIR Market theory and the price system | 658.8 KIZR Market theory and the price system | 658.8 KOT Marketing management | 658.8 KOT Marketing management : | 658.8 KOT Marketing management : analysis, planning, and control / | 658.8 KOT marketing management | 658.8 KOT Marketing management |
Includes subject index.
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