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Marketing management : planning, implementation and control / V.S. Ramaswamy and S. Namakumari

By: Ramaswamy, V.S Contributor(s): Namakumari, S Material type: Text

TextLanguage: English Publication details: New Delhi : Macmillan India Limited, 2002Edition: 3rd editionDescription: xxxv, 748 p. ; 25 cmISBN: 9780333937198Subject(s): Marketing Management | Planning | Indian Marketing Environment | Developing Marketing Strategy | Marketing ProcessDDC classification: 658.8 RAM.N

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Mysore University Main Library	NFIC	658.8 RAM N (Browse shelf (Opens below))	Available		431708
Books	Mysore University Main Library		658.8 RAM N (Browse shelf (Opens below))	Available		431707

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