Social Media Marketing [electronic resource] : Game Theory and the Emergence of Collaboration / by Eric Anderson.
Material type: TextPublication details: Berlin, Heidelberg : Springer Berlin Heidelberg, 2010ISBN: 9783642132995Subject(s): Economics | Economics, Mathematical | Marketing | Mass media | Economics/Management Science | Marketing | Game Theory/Mathematical Methods | Media ManagementAdditional physical formats: Printed edition:: No titleOnline resources: Click here to access online In: Springer eBooksItem type | Current library | Call number | Status | Date due | Barcode |
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Ebooks | Mysore University Main Library | Not for loan | EBSP05317317 |
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