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Kellogg on integrated marketing edited by Dawn Iacobucci and Bobby Calder

By: Kellogg Marketing FacultyContributor(s): Dawn Iacobucci | Bobby CalderMaterial type: Text

TextLanguage: English Publication details: New Delhi : Wiley Indi Pvt. Ltd., 2007Description: xxi, 314 p. ; 23 cmISBN: 8126511249Subject(s): Maps | Consumer experienceDDC classification: 658.8 KEL D

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Item type	Current library	Call number	Status	Date due	Barcode
Books	Mysore University Main Library	658.8 KEL D (Browse shelf (Opens below))	Available		455620

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Previous	658.8 KAU Product management /	658.8 KEE Multinational marketing management /	658.8 KEL Marketing Planning And Competitive Strategy	658.8 KEL D Kellogg on integrated marketing	658.8 KEL L Managerial marketing: perspectives and viewpoints : a source book /	658.8 KER S Perspectives in marketing theory /	658.8 KER S Perspectives in marketing theory /	Next

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