AIDS and business / Saskia Faulk and Jean-Claude Usunier.
Material type: TextSeries: Routledge advances in management and business studies ; 41.Publication details: New York : Routledge, 2009Description: xxii, 331 p. : ill. ; 24 cmISBN: 9780415454636Subject(s): AIDS (Disease) -- Economic aspectsDDC classification: 362.196/9792 LOC classification: RA643.8 | .F38 209NLM classification: WC 503Online resources: Click here to view Also available as an electronic resource. Taylor & Francis (http://www.taylorandfrancis.com)Item type | Current library | Call number | Status | Date due | Barcode |
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Ebooks | Mysore University Main Library | Not for loan | EBTF1270 |
Includes bibliographical references and index.
A medical anthropologist in Morocco : social and cultural factors and HIV/AIDS -- Addressing a global cause in local contexts : country case study of HIV/AIDS in Brazil -- Mexicom designs a national public health HIV/AIDS campaign -- Ross IVD : global marketing issues for HIV testing products and services -- Protectom : selling condoms, a complex business -- Global pricing and ethics of marketing HIV/AIDS drugs -- Realsource India : HIV/AIDS in the back office to the world -- Winthai : initiating HIV/AIDS company action in a reborn epidemic -- Woolworths South Africa -- Designing a company HIV/AIDS program.
Also available as an electronic resource. Taylor & Francis (http://www.taylorandfrancis.com)
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