Wellcome

Marketing management : analysis, planning, and control / Philip Kotler

By: Kotler, PhilipMaterial type: TextTextPublication details: New Delhi Prentice Hall 1978Edition: 3rd edDescription: xi, 529 p. 24 cmSubject(s): Marketing--Management | Marketing | Consumer behavior | Internet marketing | Market surveysDDC classification: 658.802 KOT
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