Marketing management : Philip Kotler analysis, planning, and control /
Material type: TextLanguage: English Publication details: New Delhi : Prentice-Hall of India Private Limited, 1987Edition: 5th edDescription: 792 p. ; 25 cmISBN: 0876923546Subject(s): Marketing--Management | MarketingDDC classification: 658.8 KOTItem type | Current library | Collection | Call number | Status | Date due | Barcode |
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Books | Mysore University Main Library | Text Book Loan Section | 658.8 KOT (Browse shelf (Opens below)) | Available | 297160 |
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658.8 KOT Marketing management : | 658.8 KOT Marketing management / | 658.8 KOT Marketing for nonprofit organizations / | 658.8 KOT Marketing management : | 658.8 KOT Principles of marketing / | 658.8 KOT Marketing management : | 658.8 KOT Marketing for nonprofit organizations / |
Includes index.
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