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Marketing in the new era : combating competition in a globalizing economy J. S. Panwar

By: Panwar, J. S Material type: Text

TextLanguage: English Publication details: New Delhi : Response Books a Division of Sage Publications, 1997Description: 277 p. ; 24 cmISBN: 817036633X; 0803993838Subject(s): Globalization | Marketing--India | MarketingDDC classification: 658.8 PAN

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Mysore University Main Library	658.8 PAN (Browse shelf (Opens below))	Available		407352

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Previous	658.8 NEE Marketing management and the Indian economy.	658.8 OJH Organisation & management of public distribution system /	658.8 OTT Marketing : the firm's viewpoint /	658.8 PAN Marketing in the new era :	658.8 PAN Global marketing management /	658.8 PAO Contemporary Indian cases in marketing	658.8 PEA Marketing and higher management /	Next

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