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Brand harmony : achieving dynamic results by orchestrating your customer's total experience / Steve Yastrow.

by Yastrow, Steve.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: New York, N.Y. : Tom Peters Company Press, 2003Availability: Items available for loan: Mysore University Main Library (1) Call number: 658.827 YAS.
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Brand harmony : achieving dynamic results by orchestrating your customer's total experience Steve Yastrow

by YASTROW STEVE.

Material type: Text Text Language: ENG Publication details: New York, N.Y. : Tom Peters Company Press,; 2003Availability: Items available for loan: Bahadur Institute of Mgmt Sciences (1) Call number: 658.827 YAS.
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The philosophy of branding : great philosophers think brands Thom Braun

by Braun Thom.

Material type: Text Text Language: ENG Publication details: London: Kogan Page,; 2004Availability: Items available for loan: Bahadur Institute of Mgmt Sciences (1) Call number: 658.8270 BRA.
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