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		Marketing Immunity : Breaking Through Customer Resistance by Lazarus, George. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Illinois : Dow Jones-irwin, 1988Availability: Items available for loan: Mysore University Main Library (1) Call number: 658.8. Place hold Log in to add tags Add to cart (remove)
		Services marketing Christopher H Lovelock,;Jochen Wirtz,;Jayanta Chatterjee, by Lovelock, Christopher H \| Chatterjee Jayanta \| Wirtz, Jochen. Material type: Text Language: English Publication details: New Delhi : Pearson education 2006Availability: Items available for loan: Bahadur Institute of Mgmt Sciences (1) Call number: 658.8 LOV W. Place hold Log in to add tags Add to cart (remove)
		Evaluating marketing actions and outcomes [electronic resource] / edited by Arch G. Woodside. by Woodside, Arch G. Series: Advances in business marketing and purchasing ; v. 12.Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Oxford : Elsevier, 2003Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)
		Evaluating marketing actions and outcomes [electronic resource] / edited by Arch G. Woodside. by Woodside, Arch G. Series: Advances in business marketing and purchasing ; v. 12.Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Oxford : Elsevier, 2003Online access: Click here to access online Availability: Items available for reference: Mysore University Main Library Not for loan (1) . Log in to add tags Add to cart (remove)
		Principles of marketing / Sanjay Sharma by Sharma, Sanjay. Language: English Publication details: Jaipur : Horizon Press, 2021Availability: Items available for loan: Mysore University Main Library (1) Call number: 658.8 SHA. Place hold Log in to add tags Add to cart (remove)

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